About Us

OUR STORY

RTB_01601111As a professional organization, it is important that clients and customers are aware that the people behind JUAN CARLO – The Caterer, Inc. are themselves professionals in the catering industry, providing time-tested culinary masterpieces and excellent Catering services that guarantee satisfaction.

It all started as a dream – a dream I did not let go even though I had an enviable position as a Chief Quality Surveyor of a road construction firm in the Kingdom of Saudi Arabia. In the midst of the bloody Gulf War of 1991, I met Teresita Macatangay, the woman I would want to call my wife, and our union paved the way to the conceptualization of Juan Carlo – The Caterer. At the onset of pregnancy, we already contemplated of naming the business after our child – thus coming up with the name “Juan Carlo”.

While in KSA, we started Food-To-Go and small catering projects in the hospital where my wife was working as a Medical Technologist. Fired with so much enthusiasm, we had tutorials and consultations with Filipino and foreign chefs we encountered in the area. Our exposure to the exotic Arabian, Egyptian, Syrian, Turkish, Tunisian and Indian dishes everyday of our lives contributed a lot to our knowledge of international cuisine.

It was a tough decision to make; leaving behind lucrative jobs for both of us in KSA and venturing into something uncertain at that time – a catering business in the Philippines, with our 2 and a half year old child in tow. In July 1995, after 9 years in KSA, we finally came home and settled for good in Batangas – thus signifying the birth of JUAN CARLO – THE CATERER.

I rushed to Cavite and had a crash course with my mentor and inspiration, my late aunt Mrs. Cecilia Del Rosario Pacumio. We started a booth at the heart of Batangas City specializing in Shawarma, a popular Mediterranean food, the first of its kind in the province of Batangas.

In November 11, 1995, we had our very first event, the inauguration of the laboratory extension of a local hospital. The resounding success of the event ushered us to a fully booked December of that year. It was a catering phenomenon which spread like wildfire; crossing borders to Mindoro, Tagaytay, Laguna, Manila, Rizal, Bulacan, even reaching Subic and Baguio. We also engaged in canteen concessionairing and managed the canteens of Nestle Lipa, JG Summit Petrochemical Plant, Universal Robina, Shell Refinery and the fine dining restaurant of Caltex Banaba Clubhouse in Batangas.

In August 2002, I became a member of the Food Caterers Association of the Philippines which I headed as 4 time president and 2 time chairman. We were accredited to several prestigious venues in Manila and suburbs and started gaining our status of being a celebrity caterer when we catered for the “Centennial Wedding” of Bong Revilla and Lani Mercado last March 25, 1998. It was followed by the “Wedding of the Decade” of Ogie Alcasid and Regine Velasquez and the “Surprise Wedding” of Zoren Legaspi and Carmina Villaroel.

Driven by the desire to be of service to a wider range of clientele especially in the province of Batangas I came up with a brother company, Chef Juan Miguel Food and Catering Services, launched year 2011. Chef Juan Miguel caters exclusively in Batangas, still serving sumptuous and delightful dishes but at a more affordable price.

Carrying the same drive and passion in the catering industry, the Marketing Head of Juan Carlo and our only son, Juan Carlo M. Del Rosario, conceptualized the idea of having a new business brand which focuses exclusively on catering debut celebrations thus coming up with Debut by Juan Carlo, aiming to make every young lady’s Dream Debut come true.

Coming from KSA without a place of our own yet, we actually started in my in-laws’ house in Alangilan, Batangas City. In order to meet the growing capacity requirement, we kept on moving; first to Bolbok, then to Bauan and finally to our very own commissary at Soro-Soro Karsada, Batangas City on October 2013. This commissary which houses our office, kitchen, warehouse and other major support facilities such as florist, storage rooms, linen, dishwashing area and logistics, is the visual manifestation that the dream I had several years ago, is now a REALITY!

Our slogan “Where catering is an art and every project a masterpiece” is the summation of what we had been during all these years – delivering time-tested culinary masterpieces in grand and elegant setting – and our present tagline “Catering to those with a finer taste” embodies the company’s vision of providing services for kings and queens and that is a LUXURY EXPERIENCE!

Sheer HARDWORK and unrelenting PASSION propelled us to where we are now and it is the same passion that fuels our company forward. We intend to build an empire of professionals and will never stop in making our clients’ dream events become realities.

sir alex sign

 
ENGR. ALEX MICHAEL U. DEL ROSARIO
President and Owner

 

Juan Carlo The Caterer, Inc. is an accredited caterer of the prestigious catering venues namely Fernwood Gardens (Quezon City), Light of Love (Quezon City), Elements at Centris (Quezon City), Red Song (Quezon City), Velada Estate (Antipolo City), Sitio Elena (Antipolo, Rizal) Sweet Harmony Gardens (Taytay, Rizal), Thunderbird Resort (Rizal), Lancaster Hotel (Mandaluyong), The Glass Garden (Pasig City), CAI Events Place (Pasig City), SMX Convention Center (Pasig City), 1Esplanade (Pasig City), The Pergola (Pasig City), La Castellana (Intramuros, Manila), Palacio de Maynila (Malate, Manila) Fernbrook Gardens (Alabang), Tribecca (Sucat, Parañaque), Stonecrest (San Pedro, Laguna), Le Jardin Rosella (Tagaytay City), Hill Creek Gardens (Tagaytay City), Ville Sommet (Tagaytay City), Hacienda Isabella (Tagaytay City), Nurture Spa (Tagaytay City), Acuatico Resort (Laiya, San Juan Batangas), Virgin Beach Resort (Laiya, San Juan Batangas),  White Cove (Laiya, San Juan, Batangas), Mt. Malarayat Golf & Country Club (Lipa City), Cintai Coritos (Balete, Lipa City), Indigo Suites & Pavilions (Lipa City), Club Balai Isabel (Talisay, Batangas), Abby’s Garden (Taal, Batangas), La Sueña Briza (Lemery, Batangas), Casa Corazon Resort (Lemery, Batangas), The Britz (Batangas City), Club Yolanda (Batangas City), Archdiocesan Shrine of Jesus at Central Business Park Pasay City, Saint Paul Church at San Antonio Village Makati City, 55 Events Place in Quezon City, Hanging Gardens Events Venue also located in Quezon City, Penelope’s Secret Garden located at San Benito, Lipa City Batangas, Alta Veranda de Tibig in Silang, Cavite, Blue Leaf Filipinas in Pasay, Blue Leaf McKinley Hill (Taguig) and Colossian Gardens in Tagaytay.

Just recently, Juan Carlo-The Caterer was accredited also by the following venues: Savannah Hall (Laguna), Versailles Palace (Las Piñas), Fernridge The Events Place (Talisay,Batangas), The Hills at Silang (Cavite), T-House (Tagaytay), Crosswinds (Tagaytay), Metrotent Convention Center (Pasig), Filinvest Tent (Alabang), The Green Lounge (Greenhills, San Juan), LIMA Park (Batangas), R Space Events Venue in Makati, Hanging Gardens Events Venue and Sampaguita Gardens both located in Quezon City.

For corporate accounts, Juan Carlo The Caterer, Inc. has served a veritable line up of local and multinational companies: Accenture, Teletech, 24/7, Ibiden Philippines, Schneider Electric, Trend Micro, People Support, Philips, On Semi-Conductor, Caltex Philippines, Nestle Philippines, JG Summit Petrochemical Corporation, Sun Power Philippines Manufacturing, Ltd., Infiniti Solutions, Continental Temic, Enomoto, Nec Tokin, First Gas Philippines, Content Science, Fujitsu Ten, Daiho Inc., Unilever, First Philec Solar Corporation, Universal Robina Corporation, Unilab, USSC, Astrazeneca, Emerson Power Corporation, Phoenix Petroterminal Corporation, Philstar Maritime Corporation, Stephan Philippines, Inc., PAGCOR, SIDCI, Pru Life UK, MWSS, CITEM, CEVA Logistcs, Shell Philippines, Makro Philippines, Robinson Supermarket, SM Supermalls, San Miguel Purefoods Corporation, Star Cinema, Hyundai, Toyota, Mitsubishi, Nissan Motors Phils., Yamaha, Philippine National Bank, Bank of the Philippine Islands, De La Salle Lipa, Lyceum of the Philippines University – Batangas, Philippine Science High School, University of Batangas, St. Paul Parañaque, San Beda College – Alabang, Philippine College of Physicians, Mary Mediatrix Medical Center, Villa Memorial Medical Center, St. Patrick’s Hospital, Ford Group Philippines, Adidas Philippines, Lenovo Singapore PTE Ltd., HONDA Cars Philippines and Metrobank Philippines.

Perhaps the epitome of corporate account is Siemens Power Corporation which operates and maintains large power plants in Batangas for having engaged the company’s catering services for already 17 consecutive Christmas Parties.

Juan Carlo – The Caterer, Inc. was the official caterer for Bong Revilla and Lani Mercado Centennial Wedding; Ogie Alcasid and Michelle Van Eimeren Wedding; Katherine de Castro and Eric Cruz Wedding last February 8, 2004 and Ogie Alcasid and Regine Velasquez’s Wedding last December 22, 2010 at Punta Fuego.  They also catered for Kyla and Rich Alvarez’s Wedding last November 28, 2011 at NBC Tent, Fort Bonifacio and Carmina Villaroel and Zoren Legaspi’s Wedding held at Fernbrook Gardens last November 15, 2012. Then followed by Raffy Tima and Mariz Umalis’ Wedding last December 8 of the same year. And last March 25, 2014, Juan Carlo handled the wedding of Miss Universe 1st Runner Up Miss Miriam Quiambao and Mr. Ardy Roberto at Ville Sommet, Tagaytay City , 18th grand birthday celebration of the 2014 Teen Queen Kathryn Bernardo at Blue Leaf Filipinas and the newest Teen King Daniel Padilla’s birthday celebration and house warming. And now, Juan Carlo is really proud to cater the wedding of Pilipinas Got Talent Grand Champion Marcelito Pomoy and Joan Paraiso held at Fernbrook Gardens last September 21, 2014 and the first birthday celebration of GMA 7’s star Mark Herras’ daughter Ada last November 9, 2014 at 55 Events Place.

In August 2002, Juan Carlo – The Caterer, Inc. became a member of the Food Caterers Association of the Philippines. Alex was elected as one of the members of the Board of Directors and eventually became the president for the year 2004-2005. As the FCAP president, he displayed the same passion he has for his own outfit, paving the way for his chairmanship for the year 2009-2010 and re-election as FCAP president for the year 2010-2011. He was also elected as the Vice President of DLSU Parents’ University Student Organization and Chairman of the Centennial Family Day Committee of De La Salle – Taft for the year 2010 – 2011.

Truly, it is the unquenchable love and passion for the catering profession that spelled the big difference for Juan Carlo – The Caterer, Inc.!

 

VISION STATEMENT

“To be the unquestionable choice for the high-class in exquisite, time-tested culinary mastery and luxury experience by 2020.”

MISSION STATEMENT

“We are passionately committed in providing EXCEPTIONAL ARTISTRY, TIME-TESTED CULINARY MASTERPIECES and REMARKABLE CUSTOMER SERVICE.”

THE JUAN CARLO WAY…

LUXURY

We provide an experience fit for kings and queens. Luxury is the standard of Juan Carlo… it is now our culture.

PASSION

Our work and core motivation are driven by passion. It is passion that holds our standards high. We are passionate in delivering the highest quality of food and service and in creating a culture of an incredible team of professionals.

INNOVATE

We are forward thinkers.  We do things in an unconventional way. We set trends more than follow.

 INTEGRITY

We demonstrate proficiency, commitment, competence and cooperation in all levels and we give importance to high ethical principles and professional standards deriving from fairness, truthfulness and rightness of character. What we say, we do!

BE HUMBLE.

Juan Carlo will never be complacent to continuously aspire for perfection. We are open for feedbacks and opinions of other people and we look back and treasure all the moments in the past and continuously improve to go further and be better.

GOD-CENTEREDNESS and FAMILY CONNECTION

With God as the center of Juan Carlo, we abide by His teachings and we treat each other as a family and use His teachings in building a happy and strong relationship with one another. We believe that family connection is a powerful source of strength and is worthy of our best efforts to foster, preserve and restore. We are one family, united together, and we shall treat each other with love, care and respect.

ADVOCACY

MABUTING PILIPINO AKO (sa isip, sa salita at sa gawa).